Oxfam launches Britain's first online charity shop
E-commerce
17 September 2007
Browsing through a random assortment of books, rare vinyls and bric-a-brac mixed up with potentially valuable antiques can now be done online with Oxfam's launch of Britain's first web charity shop.
Oxfam hopes to generate £2 million a year from the online shopping site to support its work fighting poverty.
The latest move in its ethical retailing approach, the online shop will also feature more than 100 new fair trade goods.
Specialist online volunteers have selected and uploaded the items for sale, which are being sold at fixed prices, and will continue to add new items to the site every day.
Oxfam director Barbara Stocking said: "Oxfam has pioneered in ethical shopping since opening its first shop selling donated items. At a time when how we buy is at the forefront of people's minds, Oxfam's Online Shop gives people a real way to buy more ethically.
"This is the one website where customers will know that all their purchases will directly support Oxfam working with people in poverty across the world. They can reach out to others by choosing from a fantastic range of re-used, recycled and fair trade goods."
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